08/10/2014 ~ SuccessJourney Daily Post with Nicholas Akomire ©2014
Continued from previous post…
3.2. Avoid The Crowds – Do Not Follow The Herd!
Every single day that passes gives everyone of us an opportunity to prove to the people around us how great we are or could be, this is not by telling but by showing them with our outputs and products and successes. These are the things that measure our true value. Creating unique things does not necessarily mean new inventions, it’s one of the many ways, but it’s about offering products or services in a whole new way that makes it unique.
Depending on your industry or career, you can offer the same product or service as everyone else but you make yours stand out by how you offer it. Sometimes the uniqueness could be in the environment in which you offer it, your customer service approach, your method of delivery, your post sale service, the quality you put into the product etc. These are just but a few ways to make your dream stand out.
When interviewed, this is how Jana Francis, Founder of an Online Baby Care Shop, BabySteals.com described the uniqueness of her brand:
“My vision was to start a business that provided a wonderful buying experience coupled with high quality merchandise at a significant discount,” she said. “I want my site to also be entertaining. I want women to enjoy shopping with me.”
For Jana, the customer experience is the most important aspect of her business. She wants her customers to be overjoyed not just with the product but with the online community of shared experiences, the descriptions and photography of the product, the packaging and even a personal connection with herself and the employees. As a result, her customers genuinely care about the company’s success and become evangelists of the site.
Do you believe you can stand out? Then get busy and show the world how great you are with your output. Have faith in yourself for Faith is taking the first step even when you can’t see the whole staircase.
Have a lovely Wednesday.!
I honour you.